Color laser printers are no longer out of reach

Recently, consider changing the company to a color printer. Before that HP black-and-white laser printer was used for several years, the cartridges were changed several times. Since they couldn't meet the color printing needs when planning, they wanted to purchase a color printer. However, in my consciousness, the cost of a color laser printer is high, and the ink jet printer is slow and has poor color effects. Therefore, the purchase plan is uncertain.

So I hope to find the answer from the Internet, I did not expect the results surprised. The purchase cost and the use cost of the original color laser printer were greatly reduced under the leadership of Hewlett-Packard and other companies. The HP Hewlett-Packard color laser printer HP CP1025 with the lowest price currently on the market is priced at only 1,598 yuan. And there are a number of color laser printers that sell for less than 2000, which is a perfect fit for small companies like ours.

Today's color laser printers not only gradually reduce the selling price, but are also not legendary to bear. On the Internet, I saw a test done by ZOL. The black and white printing cost of HP color laser printers can be reduced to 0.2 yuan per page and 16 pages per minute, which is 20% lower than the cost of black and white laser printers. This means that for everyday black-and-white documents, users can get the same quality, lower costs and save money. The purchase price is close to the black-and-white laser printer, and the cost of use is also significantly reduced. This undoubtedly makes color laser printers less “out of reach”.

Moreover, the color output of color laser printers creates advantages that black and white products cannot match. The scope of use is also wider. For example, print planning plans, financial statements, graphic reports, tenders, and brochures in the office can be used if color printing is used. Greatly enhance the value of the work; for some home users, they can use color laser printers to print prints and pictures for children and enrich family life.

In fact, the popularity of many new products was initially constrained by the high price of the product, which made it impossible to replace old products. For example, 3G smart phones are very convenient for Internet access, and they are rich in applications. However, the popularity is still low. The important reason is that 3G smart phones are 100% more expensive than non-intelligent machines, and their monthly rates are also higher than 2G.

However, the popularization of 3G smart machines is the goal of the people, and it is the demand of users. After popularization, it will bring more and more market segments. Therefore, some mobile phone manufacturers recently joint operators actively reduce the price of 3G smart phones to more than 1,000 yuan. At the same time, call charges are reduced to 0.15 yuan per minute, tens of yuan can be covered with hundreds of trillions of dollars, and the cost reduction and cost of use are greatly reduced. The growth of smart machines has also promoted the rapid development of the mobile Internet and all parties have achieved a win-win situation.

Similarly, the main factor hindering the popularity of color laser printers over the years is not technology, but price. When the purchase cost is as low as tens of thousands, and as many as tens of thousands, the cost of printing a single page is also high, so many small and medium enterprises are daunting. However, with the increasing number of small and medium-sized enterprises, and the growing demand for color printing in the market, printer companies have also changed their thinking. In addition to lowering the price of color laser printers, HP's printing costs are lower than that of black and white laser printing. % to meet the needs of more people. Although the price and the price of printing consumables have dropped, resulting in a decline in single-machine profits, the overall market for color laser printers has expanded several times, naturally driving new profit growth points. Why does this kind of user and enterprise win-win?

Companies such as Hewlett-Packard, who occupy 20% of the laser printing market, have a complete print product line. They also need new products and new technologies to meet user needs and create new demands. If it is not popular because of high selling price and high use cost, the new technology of color laser printers will lose its due value and it will be a huge loss for printer companies.

Needless to say, with the continuous increase in sales of color laser printers, the purchase cost will also be reduced due to the scale, and the cost of black-and-white printing will be 20% lower than that of black-and-white laser printers. Color laser printers will inevitably spread quickly and widely and become mainstream in the market. .