Lexmark Digital Short Print

The advantages of digital short-run printing
1, the process is simple, save time;
Traditional Offset Design →Customer Review →Printing →printing →Proofing →Customer Inspection →Print Drying Plate →Following Color →Design of Finished Product Digital Printing →Customer Reviewing →Finished Product

2, low cost;
a. Investors: Most of the four-color printing equipment investment is several million yuan, the equipment covers an area of ​​large, large investment in the production site, configuration staff, a four-color printing press must be configured 3-4 people, technical requirements are high, and Many equipment, such as the printing machine, phototypesetting machine, proofing machine and so on. The digital printing equipment investment in tens of thousands - hundreds of thousands, most of the equipment footprint is small, such as the HP Color LaserJet 5500 or HP Color LaserJet 9500 series color laser printer covers an area of ​​only about 1 square meters, the prepress production The people who know it can be simply operated and there is no need for a dedicated person to operate the printer and no auxiliary equipment is required.
b. Customers: Modern commercial activities require immediacy and flexible printing, while traditional offset printing of up to 5000 copies requires 5,000 copies of printing costs, and a large number of non-strong prints can be printed at one time, although Reduce the cost of leaflets, but it will also increase storage costs. Digital short-run printing really caters to the ever-changing needs of commercial printing products, and quickly prints products such as small quantities and flexible varieties.
3, high flexibility
1. Variable data printing (traditional printing cannot be solved)
2. Promptly correct printing errors (when traditional printing finds errors, re-launch and reprint)
3. Variety of small number of printed products (traditional printing is difficult to solve, and the cost is very high, such as: press sample book)

The characteristics of the short-run digital printing are well-suited for the short-term digital short-press printing industry. The service feature is to allow customers to get the desired product in the shortest possible time, that is, "right-first-time".
E-services, cross-media More customer documents in the field of digital short-run printing will appear in the form of electronic files, such as collecting files via local area networks or even the Internet, making cross-regional print-out services possible.
Quality reliability allows customers to obtain professional, meticulous service and exquisite finished products on the basis of paying reasonable costs, and can fundamentally guarantee the quality of customer document processing.
The variable print output prints can not only be variable in quantity and variety, but also can be modified and proofread at the same time, satisfying the needs of customers to the greatest extent.

Digital Short-Printing Equipment Types Large Digital Printing Machines Digital printing machines of this type have pioneered digital short-run printing. Traditional printing system manufacturers have developed their true meaning to date thanks to their unique technological advantages and their sensitive sense of the printing market. The digital printing system was indispensable for the emergence of the digital short-run printing industry. It was a moment when digital printing machines were introduced. Their printing speed, quality, have reached the realm of almost exceeding market demand!
But as the mystery of the digital printing press gradually fades, its deficiencies are gradually revealed! The price (hundreds of thousands of dollars) is like an alpine cross in front of investors! This fatal deficiency has seriously hampered investors’ desire to invest. People have expressed doubts about whether such expensive equipment can be digitally printed to recover investment. Especially in China, where digital printing has just emerged, the price of digital printing equipment has become Chinese personalization. An obstacle that printing companies can't pass!
Equipment price: about several hundred thousand (US dollars)
Media compatibility: can adapt to general printing paper, and some special paper printing costs: due to the high cost of equipment acquisition, and a long payback period, a strong business volume is required to support the printing speed: tens of pages per minute speed, can guarantee more Big business throughput.