Yuhang Home Textiles Research Group Enters Xi'an Famous Enterprise along the “Belt and Roadâ€
Along "along the way" strategy of Xungu Silk Road track, explore new directions altogether new era of trade and create a new chapter in the history of textile fortune.
From June 16th to 17th, "One Belt and One Road" entered the Xi'an famous enterprise "Yuhang Home Textiles Research Group" and went to Xi'an Jiahao Fabric, Meiyuan Company, Wenyi South Road Textile Market to carry out inspection, exchange and learning activities.
"Hangzhou Yuhang, silk fabrics prosperous since ancient times, especially in sofa production and export accounted for a large proportion of the whole industry. But in recent years, with the changing industry, curtain cloth gradual rise of the market changing, as the curtain production Enterprises, what to do? Go to the market, go to the downstream dealers and listen to their voices. "This is the original intention of the Yuhang Home Textile Industry Association to hold this event. The Yuhang Home Textiles Research Group was organized by the Yuhang Home Textile Industry Association, and the relevant leaders of the District Economic and Trade Bureau participated in the event, and brought in the participation of nearly 30 curtain fabric companies.
As the starting point of the national strategy "Belt and Road", Xi'an is also a strategic location for the Chinese fabric market. Well-known markets and enterprises such as Jiahao and Meiyuan Fabric have a long-standing trade cooperation with Yuhang Home Textile. . The Yuhang Home Textiles Xi'an delegation visited Xi'an for the first time, communicated with them, learned about the local resources, market channel construction, brand building and other advantageous resources, and matched the resources of the two places to complement the resources of the production and marketing areas. Meanwhile, as China's important industrial clusters fabrics for the local textile industry overview Introduction of Yuhang, Yuhang home textile brand building to enhance and promote Yuhang textile enterprises to enhance their transformation.
On the 16th, the delegation came to the headquarters of Xi'an Jiahao Fabric Co., Ltd., and all the staff of Jiahaobuyi expressed warm welcome to the delegation and made warm, meticulous and thoughtful arrangements. As one of the largest chain companies in the western region of the curtain channel, Mr. Sun Lilong, the general manager of the company, made a welcome speech at the seminar. "Our external environment is undergoing profound changes, and the market environment we are facing is becoming more and more cruel. Severe. The more terrifying thing is "unknown". I don't know how it will change. I can't talk about how to adapt. So thank you, come to Xi'an under such circumstances. I hope we can go through the association, the factory and our frontline. Cloth artists can break through the traditional patterns and patterns, and explore a road to winter and embrace the spring. Follow the "Belt and Road" strategy, find the traces of the ancient Silk Road, explore new directions in the new era of trade, and create a new chapter in wealth history. "
Xi'an Jiahao Fabric adheres to the business philosophy of "winning in the terminal, growing more important than success", and has been developing steadily for more than 20 years, integrating all the advantages, and is striving to create a curtain fabric chain brand. Currently, it has nearly 100 in six provinces and cities. Home chain store door. Nearly two years, an annual increase of 30-40 chain of stores, new entrants gradually increase the quality of single-store franchisee brand awareness and self-confidence gradually increase, industry influence, expand brand awareness. Jiahaobuyi chooses the brand chain based on the judgment of the future of the curtain fabric industry. They believe that the curtain company that is alive or alive in the future must be a company that can continuously develop cost-effective innovative products. It must be a sustainable occupation of customers. A company that is loyal to fans. Whether the enterprise can do both, Jiahaobuyi believes that it is difficult because of the constraints of the industry. The constraints of product diversification and the low threshold of individual channel terminals, Jiahaobuyi believes that the best way out is the combination of the two, and the integration of manufacturers with creative, quality, business rules and terminal brands.
On the 17th, the delegation went to Xi'an Meiyuan Group. Chairman Zhou Maolin personally accompanied the Yuhang Home Textiles delegation to visit the three curtain fabric brands of Meiyuan Fabric, Castron and Lanting. In particular, I experienced the traditional sales model of Yanta Store, which is exploring the application of Internet online sales and VR virtual technology and scene experience technology in the matching, design and sales of curtain products. In the afternoon, I took a delegation tour to experience the US Internet home improvement company. At the symposium, Zhou Dong said that in recent years, many of our member companies of Meiyuan Group and Yuhang Home Textile Industry Association have successively established a stable and stable cooperative relationship. We can say that Meiyuan Group and Yuhang Home Textiles Association and entrepreneurs have already said Established a profound friendship and became a good friend and good partner of sincere cooperation.
Meiyuan Group was originally founded in 1996, from the earliest wholesale storefront to the establishment of Xi'an Meiyuan Fabric Home Furnishing Co., Ltd., to the group companies specializing in curtains, wallpapers, home sales and franchise sales. At present, the Group mainly includes three major business segments: Meiyuan Fabric Direct Store, Castron Long Attendance Center and Midi Internet Home Improvement Company. It has more than 300 formal employees, including more than 30 professional R&D designers, and the proportion of employees with bachelor degree or above. More than 70%. In particular, the company established in 2015, the United States Yun Chuang decoration company, in line with the Internet + sharing economy wave, with the concept of "to create a shared win-win", with advanced VR virtual reality technology, scene experience technology, 1+N+X advanced The design concept is dedicated to building a nationwide leading VR design and light operation platform, and strives to bring VR scene design to the customer and integrate the whole house. The new cloud design system created by Midea Yunchuang is based on the integration of home improvement industry chain technology, driven by cutting-edge technology to carry big data drainage, online and offline synchronization, aiming to break the limitations of traditional home improvement and solve customer pain points. To meet the needs of customers, to achieve a "one-to-one decoding" of home improvement design.
During the inspection, the Yuhang Home Textiles delegation also visited the textile market of Xi'an Wenyi South Road. Two days of visits and exchanges, for Yuhang textile companies to understand the changes in the first-line market, grasp customer needs, solve the confusion in the development of enterprises, and open the sales channel "last mile" is especially critical. More importantly, the association responded to the national “One Belt and One Road†development strategy, implemented the spirit of “Yuhang Home Textile Hengyang Industry†and actively guided the innovation of corporate thinking. Through learning the multi-brand development strategy and business model of Xi'an Cloth and famous enterprises, the cross-border life experience museum, O2O smart living home shopping center, VR, AR technology should be transported. Using Internet thinking, big data, cultural integration, cross-border thinking, innovation and improvement, complete the market expansion layout, and create a new model for the development of Yuhang home textile enterprises.
Pet Feeders,Automatic Cat Feeder,Automatic Dog Feeder,Timed Cat Feeder
Ningbo Wellcome Trading Co., Ltd. , https://www.huike-homecare.com